Valentino opens a new chapter inviting everyone to LIVE LIFE IN YELLLOW with BORN IN ROMA YELLOW DREAM.
Roman at heart, Valentino Beauty is a color cool couture Brand. BORN IN ROMA fragrances are tailored for people living their life freely, while embracing theirheritage.
BORN IN ROMA YELLOW DREAM paints a scented picture of Rome: a romantic golden light, clashes with a street fluo attitude.For him, it is an oriental fresh fragrance, built around a tension of exotic freshness with a sensual a crunchy ginger bread accord.
BORN IN ROMA YELLOW DREAM eau de toilette for him, is composed of 3 facets:
- A COLOR NOTE: a fresh and exotic twist of juicy Italian mandarin and zestypineapple accord awaken the senses
- A COOL NOTE: a unique addition of spicy gingerbread accord brings anirresistible oriental addiction
- A COUTURE NOTE: textured vanilla absolute and cedarwood create a powerful,lasting sensuality.
The bottle is designed with the iconic Valentino Rockstud: inspired by Roman architecture, it transforms a bottle from classic to edgy. The bottle is multifacetted and energized by a yellow fluo signature.
The BORN IN ROMA creation started with a dialogue with Valentinos native city: Rome. The streets of Rome are full of the memories of the past. A symbol of freethought, a city where cultures and aesthetics layer on the walls. Reverence and irreverence collide.
BORN IN ROMA pays a tribute to both haute couture and street culture that coexists in Maison Valentino designs. It is about an attitude towards life: I claim my heritage and I create my own rules. If you dont dream, you cant deliver dreams Pierpaolo Piccioli, Maison Valentino Creative Director."
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