INITIO Parfums Wild Sugar EDP 90ml

Flip the switch. Own the rush.

Wild Rush by INITIO Parfums Privés is a powerful aromatic fougère fragrance designed to ignite energy, confidence, and movement. More than a traditional scent, it is an emotional experience—an immediate surge of vitality that awakens the senses and propels you forward with unstoppable momentum.

Bold, dynamic, and electrifying, this unisex fragrance reinvents the classic fougère structure with a modern, addictive edge. It opens with a bright burst of bergamot, delivering instant freshness and clarity. Aromatic lavender follows, adding a clean, calming lift that enhances focus and presence. As the fragrance evolves, a warm, indulgent heart of vanilla, caramel, and red fruits emerges—bringing a surprising sweetness that balances intensity with sensual depth. The base settles into earthy patchouli and smooth sandalwood, grounding the composition with strength and lasting power.

More than a fragrance, Wild Rush is designed to activate emotion—associated with confidence, drive, and heightened engagement. It is not a scent that sits quietly; it moves, evolves, and energises.

 

Fragrance Family: Aromatic Fougere

Main Notes:
• Bergamot
• Lavender
• Vanilla
• Caramel
• Red Fruits
• Patchouli
• Sandalwood

 

Key Impression:
An electrifying rush of energy and confidence—dynamic, addictive, and instantly invigorating.

Unisex and made in France, Wild Rush transforms fragrance into a functional experience of emotion and intensity.